Almost certainly, your Digital Marketing Agency uses Google Analytics.
Did you know that Google Analytics tracking is easily blocked, and website Visitors block it frequently?
When a Visitor blocks GA tracking, the Visitor won’t appear in your GA reports.
This can be a concern when advertisers are looking for documented results.
Angelfish Software is a self-hosted web analytics solution that doesn’t rely on JS-based tracking.
Angelfish shows you “Hidden Visitors” that don’t appear in GA, and a lot more.
Key Angelfish Features
Internal & External Marketing
See the impact of your External (inbound) & Internal (in-site) marketing initiatives.
A|B test navigational elements.
Measure Impressions and CTR.
Re-Use GA Campaign Tags
If you’ve already tagged inbound links with GA campaign tags, Angelfish can use them too! You’ll also see Visits with campaign data that block GA tracking.
Angelfish’s RESTful API provides full access to the underlying data structures. Automatically export data into any external application or dashboard.
Full Visitor Details
See all info about your website’s Visitors.
Choose a date range as small as one second.
Drill down with nested segments.
Angelfish shows you everything it stores.
Data remains in your network.
You control who can access the data.
Angelfish avoids many data protection laws:
GDPR, CCPA, PIPEDA, PIPA, etc.
No Sampled Data
Angelfish shows you everything it stores and lets you drill down into the results. Angelfish doesn’t have a “this report is based on X% of visits” message.
Self-Hosted Web Analytics
Angelfish is self-hosted / on-premises web analytics software, installed and managed by your team. Control your costs and keep your data within your network.
See Users Who Block Tracking
and frequently is. Angelfish builds its reports with data from web server access logs.
Visitors can’t hide from the access log.
Software doesn’t need to be hard to install and maintain. Angelfish uses an embedded database and web server, which lets you focus on using the application.